Turn your export ambition into an organised action plan.
Entering a new market requires proper preparation, a clear strategy and well-informed decisions. Through 8 practical strategic planning tools, you can organise your export efforts step by step: from mapping your business model and analysing your position to planning your actions and assessing the financial aspects of investing in a target market.
The tools help you turn information into a specific and actionable export plan, tailored to your business’s data and needs.
8 tools for designing your export strategy
Business Model Canvas
Capture your business model, value proposition, customers, channels, key resources and partnerships in one unified overview.
SWOT Analysis
Identify your business’s strengths and weaknesses and assess the opportunities and threats that may affect your export growth.
Export Plan Timeline
Organise the required actions into specific steps and timelines, so you know what needs to be done, when, and in what order.
Competitor Mapping
Map the competitive landscape of the target market and organise the information you need to determine your business’s position.
Value Chain Mapping
Analyse the key stages through which value is created and delivered for your product or service and identify critical points for your export activity.
Export Plan
Organise your objectives, markets, actions and key parameters of your export strategy into a comprehensive plan.
Return on Investment (ROI) Calculator
Calculate the expected return on the investment related to your export efforts and assess the financial aspects of your decision.
Break-Even Point Calculator by Target Market
Estimate the level of sales required to cover the costs of entering and operating in each target market.
From Planning to Action
By using the tools, you can gain a more comprehensive and well-informed view of your export strategy, organise your next steps and assess critical business and financial parameters before entering a new market.
The process is online, practical and designed to guide you step by step, transforming export planning from a general intention into an organised action plan.
